Why demand gen campaigns plateau
Channel fatigue
Your audience is numb to emails and ads. A personalized gift cuts through in a way that digital channels can't match anymore.
MQLs stall in the funnel
Leads engage with content but never book a meeting. A well-timed gift creates the nudge that converts interest to action.
Can't prove what works
Without attribution, gifting is a cost center. Full CRM integration proves which campaigns drive real pipeline.
How it works
From campaign to pipeline in three steps
Choose your trigger
Webinar registration, content download, demo request, MQL threshold, or any event in your MAP. Define what earns a gift.
Set the gift experience
Choose budget, design the branded card, and write a message tied to the campaign context. Launch in minutes.
Measure the lift
Compare gifted vs. non-gifted cohorts on attendance, meeting bookings, and pipeline generated. Optimize and repeat.
Why demand gen teams choose Givingli Pro
Boost event attendance
Send a gift to confirmed registrants that's redeemable only if they attend. Watch no-show rates plummet.
Accelerate demo bookings
Offer a gift when a qualified lead books a demo. Convert content-engaged MQLs into sales conversations.
Full attribution
Every gift ties to a campaign, contact, and opportunity. Prove ROI by campaign, channel, and audience segment.
Launch in minutes
No inventory to order, no shipping to plan. Go from idea to live campaign in under five minutes.
Trusted by industry leaders
"Givingli Pro has been a game-changer for us at Chick-fil-A. We use it to celebrate milestones, show appreciation, and even network."
"Givingli has helped make our approach to the little things more turnkey by solving shipping challenges, saving us valuable time and providing us an effortless way to manage and track our gifting."
How gifting is becoming a demand gen multiplier
Demand generation teams face a compounding challenge: the channels that used to work are becoming less effective every quarter. Email open rates are declining, ad costs are rising, and buyers have learned to ignore most digital outreach. The teams finding new performance breakthroughs are the ones adding a tangible, personal element to their digital campaigns.
Strategic gifting at key funnel stages creates the engagement lift that pure digital tactics no longer deliver. A $25 gift for attending a webinar turns 60% attendance into 85%. A $50 gift for booking a demo converts lukewarm MQLs into confirmed meetings. The math works because the gift cost is a fraction of the pipeline value it creates.
Givingli Pro makes these campaigns operationally simple. Define the trigger in your MAP or CRM, set the gift budget and branding, and launch. Gifts deliver instantly. Recipients choose from 400+ brands. Every interaction logs to your CRM for full attribution.
The measurement capability is what separates strategic gifting from random acts of generosity. Run A/B tests between gifted and non-gifted cohorts. Track downstream pipeline by campaign. Calculate ROI per gift dollar spent. The data consistently shows 3-5x returns when gifting is deployed at the right funnel stages to the right audiences.
Ready to add gifting to your demand gen stack?
See how demand gen teams use Givingli Pro to drive pipeline.
Frequently asked questions
Ready to add gifting to your demand gen stack?
See how demand gen teams use Givingli Pro to drive pipeline.
No minimums. No commitment. See it in action first.